How to Use Blogging as a Marketing Strategy

Today’s businesses understand the need for an online presence, a website, whether they are selling online or in physical retail locations. A website is where you have static content that shows who you are, what you do, and perhaps lists inventory of what you have for sale. Your business website has little to no interaction in that it is simply a place for visitors to see what you have to offer. Your website consists of formal, descriptive content, and often pricing as well.

Blogging - How to Use Blogging as a Marketing Strategy

Do You Know the Difference Between Website Content and a Blog?

A blog, on the other hand, opens the floor to visitors and gives them that ‘something more’ which is often the key to converting a visitor into a customer. A blog is typically informal and is used to place you in a position of authority within your field. Read More

Why Start a Blog About Careers?

When starting a blog, there are all kinds of topics you could cover. It can be hard to pick one that strikes the right balance between being interesting to you to write and being useful or entertaining enough to attract a lot of visitors.

Blog About Careers - Why Start a Blog About Careers?

One type of blog you may want to consider is one focused on jobs and careers. You can cover all kinds of interesting angles on this, such as interview tips, advice for job hunting, and advice about what is needed in terms of skills and qualifications for different roles. This can be interesting to write about and offer some real value to your readers if you research and write well. Read More

4 Careers You Can Start At Home

The professional landscape has dramatically changed through the years. These days, people can find unique ways of earning money without having to do the traditional grind of sending out resumes to a number of companies, hoping to land a job sooner or later. Today, people simply need to have an internet access in order to start earning money and begin building their careers. Here are a few examples of careers that you can start at home with an internet connection:



During the early days of blogging, people didn’t even imagine that they could make money just by sharing their thoughts online. It was simply a way to write their opinions online – posts that millions of people from all over the world can view anytime. In more ways than less, blogging before is like having an open diary. Now, even big businesses start their own blogs just to show that they are more knowledgeable on their industries than the rest of the competition. Read More